A Quick Guide to PT Uni-Charm Indonesia Tbk
(Chapter 1: Growth record and business overview)
Growth record and business overview
PT Uni-Charm Indonesia has grown continuously since it was founded 25 years ago
Unicharm’s Corporate Culture Inherited from Its Founding From “Three Types of DNA” to “BOP-ship”
Unicharm, which has maintained sustainable growth, has nurtured a corporate culture and spirit called the “Three Types of DNA” that has been passed down ever since its founding. In recent years, our business activities have spread from Japan to the rest of Asia, as well as to the Middle East, Europe, and the United States. Because the number of employees born overseas is increasing, we have begun rephrasing the “Three Types of DNA” as “BOP-ship” to make it easier for overseas employees to understand. The “Three Types of DNA” and “BOP-ship” are corporate values that support the basis of our activities, and are common values that each and every employee, including top managemet.
Supplying indispensable products to a wide range of customers in many regions worldwide
Unicharm aims to address social issues by providing new value through the addition of various services to high value-added products that utilize our nonwoven fabric and absorbent material processing and molding technology. To do this, we channel management resources into our nonwoven fabric and absorbent material businesses, allowing us to launch products that accurately meet customer needs ahead of rivals, thanks to our position as a specialist manufacturer. Backed by powerful technical capabilities, we supply a balanced range of products for partner animal (pet) owners and people of all ages – from babies to the elderly – limiting our exposure to demographic changes and supporting Unicharm’s sustained growth.